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  • Home
  • About Us
    • About Us
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    • T&C
  • Blog by DLRQB
    • Blog by DLRQB
    • An Open Letter to GMs
  • What We Do
    • Services
    • Optimized CRMS
    • Sales Training
    • Human Resources
    • How Does Your Team Score?
    • Free Sales Tip

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How Does Your Team Score?

What is your dealership prospect's experience BEFORE the sale?

 Ring, Ring…


What happens when the telephone rings in your car dealership? Who is answering? How long does it take to connect to a human? What happens when a caller is connected to a voicemail?


“You Have Mail…”


A NEW Internet lead is received:

  • Is your prospect-at-home getting a response within 5 minutes? Is it personalized? Does it answer their questions?
  • Do your Internet Salespersons or BDC make telephone calls,  leaving messages AND send text messages?
  • Have your Internet Salespersons included a personal introduction video or a vehicle walk-around video in their e-mails?
  • Are you transparent? Does the e-mail stand out from the other five or more dealerships your prospect has contacted?

Are you losing sales BEFORE you touch your prospects? Do you have BDC representatives actually following up with prospects beyond 72 hours from the original lead receipt? And not just because it is a Saturday at the end of the month?
(Or has your management team turned a cheek to the sad realities?)

We can help your dealership solve these issues and train your staff on tactics to sell more cars and service ROs by cultivating precious repeat and referral business to accomplish high ROI and more gross.



Welcome to The Dealer Quarterback Automotive Dealership Training!

“Teaming with Your Dealership to Create Strategy and Score Sales Touchdowns!”

Why Should I Request a Mystery Shop?

What is your customer experiencing when they contact your dealership via Internet or Telephone?

 Is your sales department, service department, or Internet/BDC performing to your requirements? Does your customer receive the experience you expect? If you ask your representatives what’s going on, do you think they will answer honestly, or with an appeasing response?


There’s only one way to know what your customers experience – that is to have a third party objectively shop your dealership and processes.


Let The Dealer Quarterback evaluate your dealership and processes – we provide this service at no charge to you – and will provide a report outlining our results and any issues you should be aware of or gaps in your processes.

Use the form below to provide us with your dealership information and get started.

Schedule Your Mystery Shop & Evaluation

Provide your dealership information and we'll contact you to review the results!

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